Many business owners struggle with pricing their products or services and often put their own paycheck last. In this hands-on workshop, you'll learn how to price with confidence by understanding your costs, setting profitable prices, and building a business that supports both your goals and your income. We'll also discuss common owner compensation methods, how to determine what you can realistically pay yourself, and how to balance business growth with personal financial needs.

This class is held in person at E2E, 79 Main Street, Ware

This session introduces entrepreneurs to practical AI tools that can streamline marketing, operations, customer service, and financial workflows. Participants learn how to use AI safely and ethically, with hands‑on demonstrations tailored to real small‑business scenarios. The workshop is designed to help business owners adopt AI confidently and begin using it immediately to save time and improve efficiency.

This workshop is held virtually

Build a workplace people want to be part of—and turn your business into a magnet for top talent. In this 2-hour practical course for small business owners, you’ll learn how to create a positive work culture that boosts morale, improves retention, and attracts the right employees. Through simple, actionable strategies, you’ll strengthen your leadership, define your values, and turn your culture into a powerful hiring advantage. 

A minimum of 8 registrants is required for this workshop to be held in person. If fewer than 8 participants register, the workshop will be conducted virtually.

Successful business owners don’t do everything alone.

Whether you are running a side hustle, freelancing, or managing a growing business, there are many areas of business that require time, knowledge, and support. Having the right people and resources around you can help you work smarter and focus on what you do best.

This course will explore the different types of support that can help your business succeed. You’ll learn when to ask for help, where to find support, and how building your business team can help you save time and make better decisions.

This workshop focuses on practical financial skills every small business needs: cash flow management, budgeting, forecasting, and basic operational systems. Participants learn how to understand their numbers without anxiety and how to make informed decisions using simple financial tools. The session is ideal for entrepreneurs who want to strengthen their financial foundation, improve cash flow stability, and reduce stress around bookkeeping and operations.

This workshop is held virtually

This workshop will introduce small business owners to the basics of selling online. Participants will learn what tools they need to get started, how to think about product listings, payments, shipping or pickup, customer experience, and simple strategies for building a successful online store.

This workshop is held in person at E2E, 79 Main Street, Ware 

This introductory workshop teaches entrepreneurs how to set up the essential financial systems their business needs to stay organized, compliant, and financially healthy. Participants learn how to structure accounts, track income and expenses, manage cash flow, and choose the right financial tools for their business — including QuickBooks Online, free/open‑source platforms, and simple spreadsheet systems. The session is designed to reduce overwhelm and help business owners confidently choose a financial system that fits their budget, comfort level, and business model.

This workshop is held virtually

Do financial reports make you nervous? In this hands-on workshop series, we will demystify the 3 most common business financial statements (Profit & Loss, Balance Sheet & Cash Flow Statement). We will dive into each of the 3 reports in detail with tutorials and strategies to help you understand and utilize them, anxiety-free!

This workshop is three 1-hour sessions; all sessions are held virtually.

This workshop will be held on 11/2,11/9 and 11/16.